5 Reasons G Suite is the Perfect All-In-One Tool for Small Businesses


When you’re running a small or start-up business, there’s no doubt that every penny counts. Finding a reliable set of tools that allow you and your staff to get on with their work and collaborate with each other is vital. You want to be able communicate via email, keep your calendar up to date, share files and handle all the other tasks that are important to your business on a daily basis.

Developed by Google, G Suite is one of the more popular collaboration and productivity tools on the market today and is readily available online. Here are just some of the reasons you may want to choose it for our business.

Cloud Based Means Better Collaboration

There’s no doubt that cloud services have transformed the way we work today. Being able to access your various business tools via a web site means that you can run your company from practically anywhere as long as there’s an internet connection. This has become increasingly important to a growing band of start-ups across all sectors who need usability combined with flexibility. All you and your staff need to do is log on and start working, whether they’re on a tablet, desktop, mobile, in the office or out meeting customers. The complete office has now moved almost entirely online.

Google LaptopAll Your Business Tools in One Place

Accessibility is key to productivity. You may have specialist software that is particular to your business but those basic tools that add to the mix should all be contained in one, easy to use package. With G Suite, you get everything from spreadsheets and document creation, slide shares and survey forms to Gmail, video conferencing and online calendars.

It’s Affordable and Secure

Gone are the days of expensive licences and long IT contracts – the key to today’s productivity tools is flexibility and low cost. You can implement G Suite on a per user basis and costs start at £6 a month for a basic set up to £10 per month for the business package. That means your business can keep a close control on where that operational spend is going to be.

The other factor that makes G Suite worthwhile is the high level of security, delivered by one of the biggest companies in the world. You immediately get a system that is regularly updated and at the cutting edge of data protection. In a world where online threats are all too real, Google is a brand that you can trust to keep your business data safe.

It’s Easy To Use

Of course, any suite of productivity tools is only useful if it is easy to use. G Suite not only comes with simple to understand tutorials but uses universal document creation and spreadsheet creation that anyone can understand. New users will easily pick up the basics and begin to get value out the wide range of products on show. In addition, extra tools mean your business can begin to look at new and exciting ways to improve productivity and engage with customers better.

G Suite is Scalable

Businesses can grow or shrink for a variety of reasons. Hopefully, your business is going to continue to be a success well into the future. The good thing about G Suite whatever happens, is that it’s scalable. That includes adding and removing users as and when you need to. That means you always stay in control of your operating budget and never spend more than you have to.

G Suite is undoubtedly a great choice for a wide range of businesses of all sizes and in all sectors. It gives staff the tools to not only work together and collaborate but operate a business from anywhere there is an internet connection. Everything can be tailored to the user’s specific needs and it’s a service that will easily grow as you grow.

Find out more about G Suite and how it can benefit your business today.

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A Few Benefits of Having a Website

Now, the truth is that we live in a world of technology where the Internet already has an above than average involvement in our lives. This is particularly important. Billions of people are using their computers and mobile devices to browse the Internet in search for products, services, advice and other types of solutions. This is why companies have already taken advantage of this immense market and started to capitalise on it. However, being able to do so require you are powerful and well-crafted website. With this in mind, web designs as well as web hosting are both particularly important for the overall facade of your online presence.

Let’s take a look at some of the advantages of having a well-crafted and well-designed website.

Expanded Customer Reach

One of the things that you need to understand is that a website is going to help you stay connected. Chances are that the majority of your target audience is already online and if you aren’t there you can’t stay connected. This is particularly harmful for your business and its most definitely going to prevent business growth online.

Target Precise Audience

Thanks to contemporary inbound marketing approaches, having a website allows you to achieve significant business growth online with a lot less financial means and effort. While it’s not, by all means, easy, you will be able to synthesise actionable audience, segment customer groups and identify the most effective customer base to target. This will increase your conversion rates and deliver higher revenues, all at a much more affordable rate. This is definitely something that you want to take into proper consideration.

The Ultimate Representation

A website is going to allow you to reach out to millions of people throughout the entire world. This is one of the most convenient and powerful ways to properly enhance your e-commerce, to drive more customers to your service-based business or to increase the subscriptions. Regardless of what it is that you do, you can power boost it with a conveniently created website and a well-chosen web hosting service. The latter is very important if you are to ensure that everything is handled perfectly.

As you can see, the benefits of having a website are truly a lot. These don’t even begin to describe everything there is to it. This is one of the most powerful ways to achieve significant and measurable business growth online without investing a fortune. While an amount of money is needed, it’s far from being as significant as it would have been for conventional growth attempts.

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Networking is it right for me?

Networking, the best friend of any business, big/small/medium, we all need to do it… but which one is best for you?

We’ve all hear of BNI, the ‘figurative’ marmite of the business networking world, let’s start by speaking the truth… The rules are a killer, and you can get kicked out, in fact you don’t necessary get an automatic entry if you want to join! This is entirely true, all the stuff you’ve heard is probably true, the traffic lights, the requirements to contribution, missing meetings is a ‘no-no’… so why on earth would you dare come to a meeting?

I have to admit it, it works… I had my reservations, until I attended Steel (Middlesbrough chapter), I meet Tad Web Solutions LTD and immediately we’re working on a large project with a client, that one overs all the membership fees, so straight out of the gate I’m making money from it… I have already passed 3 or 4 opportunities to other parties in the chapter and I’m genuinely excited to see what is coming next! You have to ask yourself is it right for everyone, no… You need a lot of time, a lot of commitment and you have to treat it as role in your company. The moto/saying ‘Givers Gain’ is entirely relevant and you will reap the rewards!

I don’t want to focus on BNI, as this isn’t the reason for writing this, but more to introduce you all to Networking! Let’s talk about Choice Networking, Steve runs a more relaxed networking group! There is no membership fees and no requirement to attend frequently, if you can’t make it, then there is no punishment… its £15 a session, served with breakfast and unlimited coffee (always good for morning meetings), so far I’ve attended 3 of these and I’ve actually broken even. The main difference is the contacts I’ve made, you’ll pick up a lot more people at these events as the BNI model can be scary for a lot of companies. They are already starting to refer to me as well! They won’t stop you coming if you’re in BNI as well, so feel free to mix the two. I like Steve and the meetings, so I’m always happy to recommend these, the meeting currently take place every two weeks in the same place but you’ll find them in Darlington, Durham, Newcastle, Gateshead, Middlesbrough, so plenty to choose from!

The final networking group I want to talk about is the Mussel Club (it’s nothing to do with Fish), this is entirely free and on most Fridays across the region. You book in and turn up, there’s no structure, and you just talk to people… I’ve meet some great contacts and at these events and have built solid relationships and business deals. Here you get to meet everyone, charities, SME, Enterprise level businesses (I’ve spoken to Barclaycard at these events) and it’s free.

The key advice I can give anyone, keep going, keep talking, try not to let the repetition wear you down (and it will). The more people see you, the less you need to talk, the more people will talk for you, and you’ll start to find referrals coming in with less effort. Remember that talking to people and building trust is almost as important as the product, people tend to buy from People not companies!

If you want to know more about these networking events, get in touch with me here, or show up!

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